4 years ago, I came back from a 1,5 year long stay in London with literally no idea whatsoever on what to do with my life. I rather stumbled into founding my own business than purposefully creating it, and it’s been a rollercoaster ever since. I met incredibly inspiring people, worked with amazing clients, made a bunch of mistakes, consequently increased my workload and income and fell flat on my face at least once a year. Still, I wouldn’t miss it for the world!

Now, I decided to make the best use of all the experience I have by sharing it with other passionate solopreneurs and freelancers. I want to inspire you, dare you, challenge you to be better, do more, push the boundaries and, also, be a little more selfish. I want to light a fire in your heart (and under your ass, too). I want to pass on the passion I have and guide you towards the version of your business you actually dream about.

I base my work (and your success) on these three core issues:

  1. Sharing your story: Don’t just tell your story, share it. Let your emotions show through, be honest and invite others to ask questions in order to create meaningful and long-lasting client relation-ships.
  2. Knowing what you stand for: Knowing exactly what products/services you are concentrating on, who your customers are, what your market looks like and how you want to market yourself gives you power.
  3. Focus on yourself: Don’t be afraid to do things differently than your peers, and don’t let yourself be intimidated by too much noise. Focus on your strengths, your goals and your core competencies. Don’t feel like you have to do it all.

A little more about me:

I live in Vienna, Austria, with my husband and our very cute but slightly overweight cat. I have a degree in marketing which provided me with the necessary theoretical background for my work and made me realize that I want to work with people rather than with products. I believe in making the Internet a more positive space, and I also believe in the healing powers of popcorn. I get very competitive at karaoke (especially when it’s a song by a boy band) and there’s not a single country in the world I don’t want to travel to.

If you want to get in touch with me it's best to send a quick email to hey@melinda.ninja.